Advertising on Hulu: 5 Reasons Your Brand Needs This – Peter Belbita

Peter Belbita - Advertising on Hulu: 5 Reasons Your Brand Needs This

Peter Belbita – Advertising on Hulu: 5 Reasons Your Brand Needs This

It’s not exactly a secret that the current media landscape is in the midst of a drastic change. Pay Per View TV is now the best way to reach the TV audience.

The digital landscape is changing fast! Advertisers and agencies together need to adapt to the current trends and consumer patterns. In today's digital age, time is of the essence.”

— Peter Belbita

DARIEN, CT, USA, March 7, 2021 / — It’s not exactly a secret that the current media landscape is in the midst of a drastic change. Traditional television, once the most reliable and surefire way to reach people, is no longer the force it once was. This has sent businesses and marketers scrambling to find the most effective ways to get their message out.

Consumer preferences shifting away from traditional TV services and onto formats like advertising on Hulu.

If you’re working towards improving a brand’s marketing efforts through TV ads, then this probably rings true:

You’re beginning to feel like only running ads on television is no longer effective.
You may not be sure of what ad format(s) to use instead.
Social media may seem like the right route for advertising, but you may be apprehensive. Google Advertising can yield great results, but it can become very expensive, very quickly. Keeping up with the constant rise and fall of new and different digital marketing channels can be hard to keep up with.

This uncertainty is exactly why you need an advertising plan that you can feel confident in. A plan with a clear path towards success. Advertising on Hulu is the strategy that will achieve this.

Hulu is an online streaming service that allows viewers to watch TV shows, movies, live TV, as well as live sports. As well as being available on all phones and computers, Hulu can be accessed on a growing number of devices and platforms, such as:

Apple TV
Google Chromecast
Amazon Fire TV
Xbox 360, XBOX One, and
Nintendo Switch
Your Tesla’s screen
Hulu’s current position in the market gives you several reasons to consider advertising your brand on their platform.

1. Advertising on Hulu is more effective than TV
As previously mentioned, newer digital platforms are outperforming traditional television, equating to better advertising results.

And the difference is significant.

Research has shown that Hulu ads are at least 2 times more effective than TV ads.

Television ads have been used so heavily for so long, that we have essentially become numb to them. Plus, usually the frequency they appear detracts from your enjoyment of the show you’re watching.

Unless that show you’ve put on really is that good. Or it’s the Super Bowl. Those Ads are typically more fun.

Ads that appear on television are often tuned out, crushing any hopes you may have had to help raise awareness for your brand.

Ads on Hulu, on the other hand, create significantly higher purchase intent as well as stronger ad recall.

By advertising on Hulu, you are ensuring that your brand is reaching the minds of consumers and staying there, motivating purchases.

2. Hulu Subscribers Are Watching Frequently
As nice as it would be for your brand’s advertisement to stick with consumers after one viewing, the fact of the matter is that repetition is what will really cement your brand in the mind of the consumer. This is why choosing to use a video ad on Hulu is so effective.

Currently, 47% of Hulu subscribers view Hulu at least daily.

Such a large portion of the Hulu subscriber base viewing the platform’s programming at such a high frequency means more exposure to advertising efforts there.

When you advertise on Hulu, you are ensuring a high rate of exposure and brand awareness.

Also, unlike advertising through traditional TV, Hulu’s tracking technology harnesses viewer habits and uses this to target them with more relevant, traceable ads.

3. Over 32 Million People View Hulu With Ads
With features such as Ad Selector and Branded Entertainment Selector (BES), Hulu viewers can control their ad experience or even pay to have no ads. The fact that Hulu offers a package where consumers can pay more to enjoy ad-free viewing may seem discouraging to your marketing efforts on the platform. In spite of this, the vast majority of Hulu viewers still watch their favorite TV shows with ads.

Really? – Yes.

Of the 39.4 million current Hulu subscribers (as of Feb 2021), 32 million watch with advertisements (that’s over 80%!). This is a significant percentage of Hulu’s viewers that you will still be reaching with advertisements.

Boom. Another reason to consider advertising on Hulu: a massive audience where you can reach your target market with precision.

4. Advertising on Hulu Allows Access To Younger Markets
Today, getting the attention and business of the Millennial demographic is critical. They are a large and highly educated group that can greatly improve your business’s performance. Reaching this group of consumers can be difficult, but Hulu makes it much easier.

The average age of a Hulu subscriber in the US is 31. Thus, advertising on this platform will make reaching a younger target audience that much easier.

When you consider the high number of viewers, the high frequency of viewing, and the youth of people streaming TV, Hulu is the perfect way to reach a very profitable consumer base.

Reaching a younger audience with your brand’s message also has the added benefit of locking in customers for a long period of time.

5. Hulu Is A Growing Platform
One of the most appealing, and important, aspects of using Hulu to advertise your brand is the fact that the platform is growing continuously. In 2019 Hulu had 22.8 million subscribers, which has increased to 39.4 million in 2021, and shows no signs of stopping.

The significant growth that Hulu has shown since its founding shows that it is a service on the rise. Advertising on a platform with so much potential moving forward provides you with the unique opportunity to ensure that your brand’s advertising continually improves.

Peter Belbita also recommends: "These 7 Steps Will Improve Your Company’s Brand"

Thomas McClure
Noble House Media
+1 203-903-1225
email us here
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Source: EIN Presswire

Pre-Configured 50 Ohm BNC Cable Assemblies Provide Flexible Option

Amphenol RF expands portfolio of BNC to BNC cable assemblies to offer additional configurations on popular RG-58 and RG-316 coax cables.

Amphenol (NYSE:APH)

DANBURY, CONNECTICUT, UNITED STATES, March 5, 2021 / — Amphenol RF is pleased to announce the expansion of our popular BNC cable assembly series. This series features the high-performance BNC connector designed for a variety of popular flexible, semi-rigid and conformable cables. The latest additions to this product series are engineered to support the robust RG-58 and flexible RG-316 cables. These cable assemblies are suitable for a number of 50 ohm applications including test and measurement.

These BNC cable assemblies are available in multiple configurations – straight plug to straight jack, straight plug to right-angle jack, right-angle plug to straight jack – on both RG-58 and RG-316 in standard lengths from 6 inches to 30 meters and 6 inches to 48 inches, respectively. Custom lengths are available upon request.

BNC cable assemblies utilize high-quality BNC connectors which feature the familiar bayonet coupling mechanism for easy mating and un-mating. These connectors are manufactured from brass with nickel plating and offer reliable electrical performance up to 4 GHz.

Amphenol RF is a leading manufacturer of coaxial connectors for use in radio frequency, microwave, and data transmission system applications. Headquartered in Danbury, Connecticut, USA, Amphenol RF has global sales, marketing and manufacturing locations in North America, Asia and Europe. Standard products include RF connectors, coaxial adapters and RF cable assemblies. Custom engineered products include multi-port ganged interconnect, blind mate and hybrid mixed-signal solutions.

# # #

Lindsay Sperling – Marketing Communications Manager
Amphenol RF
+1 203-796-2034
email us here
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Source: EIN Presswire

The Military Satellites Market Is Being Shaped By Advancements In Technology Solutions

Military Satellites Market Report 2021: COVID 19 Impact And Recovery To 2030

Military Satellites Global Market Report 2021: COVID 19 Impact And Recovery To 2030

The Business Research Company’s Military Satellites Global Market Report 2021: COVID-19 Impact and Recovery to 2030

LONDON, GREATER LONDON, UK, March 5, 2021 / — Our reports have been revised for market size, forecasts, and strategies to take on 2021 after the COVID-19 impact:

Read More On The Global Military Satellites Market Report:

Military satellites market analysis shows that advancement in technology is shaping the market. Major companies working in the military satellite sector are focused on designing advanced technology solutions for military satellites. For instance, in July 2020, SpaceX, an American aerospace manufacturer and space transportation services company launched South Korea's first military communications satellite, called Anasis-II. Anasis-II will play a vital role in preserving peace on the Korean peninsula, and through this technical advance, the Republic of Korea will be able to improve not only its IT capabilities but also its space research and development operations.

The major players covered in the military satellites communication industry are The Boeing Company, Israel Aerospace Industries, Northrop Grumman Corporation, ISS-Reshetnev, SpaceX, Lockheed Martin Corporation, Raytheon Company, Thales Group, Mitsubishi Electric Corporation, GE Aviation, Airbus SE, Indian Space Research Organisation, OHB SE, Elbit System Ltd, AeroVironment, Orbital ATK Inc.

The global military satellites market size is expected to grow from $51.5 billion in 2020 to $52.46 billion in 2021 at a compound annual growth rate (CAGR) of 1.9%. The growth is mainly due to the companies rearranging their operations and recovering from the COVID-19 impact, which had earlier led to restrictive containment measures involving social distancing, remote working, and the closure of commercial activities that resulted in operational challenges. The market is expected to reach $61.56 billion in 2025 at a CAGR of 4.1%.

TBRC’s military satellites industry report is segmented by satellite type into small satellite, medium-to-heavy satellite, by payload type into communication payload, navigation payload, imaging payload, others, by application into intelligence, surveillance, and reconnaissance (ISR), communication, navigation.

Military Satellites Global Market Report 2021: COVID 19 Impact and Recovery to 2030 is one of a series of new reports from The Business Research Company that provides military satellites market overview, forecast military satellites market size and growth for the whole market, military satellites market segments, and geographies, military satellites market trends, military satellites market drivers, restraints, leading competitors’ revenues, profiles, and market shares.

Request For A Sample Of The Global Military Satellites Market Report:

Here Is A List Of Similar Reports By The Business Research Company:

Satellite & Telecommunication Resellers Global Market Report 2021: COVID-19 Impact and Recovery to 2030

Defense Support and Auxiliary Equipment Global Market Report 2021: COVID-19 Impact and Recovery to 2030

Military Drones Global Market Report 2021: COVID-19 Growth And Change to 2030

Unmanned Defense Aerial Vehicle Global Market Report 2021: COVID-19 Growth And Change to 2030

Interested to know more about The Business Research Company?
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The Business Research Company is a market research and intelligence firm that excels in company, market, and consumer research. It has over 200 research professionals at its offices in India, the UK and the US, as well a network of trained researchers globally. It has specialist consultants in a wide range of industries including manufacturing, healthcare, financial services and technology. TBRC excels in company, market, and consumer research.

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Oliver Guirdham
The Business Research Company
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Source: EIN Presswire

Blue Light Launches the i2 User Group Community to Foster Knowledge Transfer and Awareness about Analyst's Notebook

Blue Light launches an open social media community designed to provide a forum for i2 Analyst’s Notebook-related training, resources, and expertise.

FAYETTEVILLE, NORTH CAROLINA, UNITED STATES , March 5, 2021 / — Blue Light LLC unveiled its social media community, the i2 User Group ( today, a truly open forum designed as a designation for over 500,000 IBM i2 Analyst’s Notebook users to find resources, technologies, training, videos, and expertise regarding the powerful link analytical software tool.

The site provides a location where members can access resources pertaining not only to the entire i2 Analyst’s Notebook portfolio of products but also the ecosystem of partner products that have emerged in recent years to make i2 more effective or to provide additional capabilities for the product. The site also provides a forum where users can ask questions and get support for i2 issues as well as ideas to improve their use of their Analyst’s Notebook solution.

“We are honored to support the i2 User Group Community,” said Blue Light CEO, Bruce Parkman. “for years there has been a large gap in the access to i2 Analyst’s Notebook expertise and experience for the IBM i2 User as well as a location to exchange ideas and knowledge as well as post advances in capabilities and use cases for i2. We will work diligently to ensure that this community thrives and hope that it provides an “open tent” where users and technology partners of all types can exchange information on i2 Analyst’s Notebook.

About Blue Light
Blue Light specializes in bundled analytics and security solutions for Law Enforcement and other industries to address violent crimes, fraud, physical security, and risk management. The company’s Blue Fusion Federated Search connector for IBM i2 Analyst’s Notebook turns i2 into a single-pane, 360-degree security, and intelligence solution—combining the best predictive analytics with unlimited access to any accessible data source or technology. Blue Light is the intelligence resource of choice for schools, churches, workplaces, stadiums, utilities, casinos, and municipalities that want to create safer environments, as well as law enforcement and government agencies seeking to protect and serve citizens.
Bluelight…Connecting a world of possibilities to i2.


Source: EIN Presswire

Aprifood | Dried Apricot Producer and Exporter in Malatya

Dried Apricot

Dried Apricot

Sun Dried Apricots

Sun Dried Apricots



Dried Apricot Shipment

Dried Apricot Shipment

Dried Apricot loading 1

Dried Apricot loading 1

MALATYA, BATTALGAZI, TURKEY, March 5, 2021 / — All You Need To Know About Aprifood Agricultural Industry Limited

Aprifood agricultural industry limited was found in the year 1995 with the sole objective to produce high-quality apricots for the masses. It was founded by Mr. Fikret IMIR who is currently the chairman of the company. The brand's whole and sole purpose are to produce very high-grade Malatya Dried Apricots which are already famous for their international quality and standards to the present world market. Aprifood produce Dried Apricots , Sun Dried Apricots , Diced Dried Apricots .

Having decades of experience in hand, the company continues to produce apricots in Malatya in quality-oriented work performed by an experienced team. All the products that are manufactured by Aprifood Agricultural Industry Limited come in accordance with TS 485 standards following both US AND EU norms. Furthermore, the company is Kosher , ISO 9001:2000 and ISO 22000 , A grade BRC certificated

Overall Quality Policy Of Aprifood Agricultural Industry Limited

In the current competitive scenario, all the customer expectations and demands are continuously deepening and changing. In order to meet all these criteria, Aprifood industry has come with several steps and ideas.

• In the very first place, the company is working hard to meet the end needs of its customers continuously on time.
• The company is following developments and innovations closely and is also trying to keep hygiene conditions under control.
• In order to strengthen its position all the way to the top, the brand is striving to improve its services, products, and the overall effectiveness of the quality management systems.
• The company also undergoes continuous training in order to create a team spirit and improve the personal talents of the employees by also benefitting them in the best effective way.

The Formation, Method, And Processing Of Dried Apricots By Aprifood Agricultural Industry Limited

All our Dried Apricots are produced organically in the Malatya region of Turkey. One of the key features that distinguish their products from their competitors is the wonderful aroma and the sweet taste. All the Apricots of Aprifood industries are usually harvested in the month of July and once done they are further filled in crates and are placed in different treatment chambers in order to get sulfurized.

Then these the harvested apricots are exposed to sulfur dioxide fumes helping in further purification from harmful bacterias and insects. Moreover, all the apricots that absorb sulfur fumes have a nice appearance in yellow and light orange color.

After conducting all these processes the apricots then undergoes natural resting under the sun for approximately three to four days. Once done, the seeds of these apricots are manually extracted by the factory employees. Then these dried apricots are further ready to be processed and to be marketed by the villagers.

All the raw products of the company are purchased directly from the farmers and undergo strict quality control and workmanship.

Finally, all the processed apricots are subjected to a final check by the company’s food engineers and are put into durable and robust cardboard boxes that are suitable for transportation. Being one of the largest Dried Apricots Exporters in the country Aprifood maintains strict hygiene protocols and the products are packed in polystyrene packages covered with film stretch. In case, you want to know more about any of their products or offerings don’t forget to have a glance at their web site

Ertugrul Evliyaoglu
Aprifood Dried Apricot Producer and Exporter
+90 539 928 49 71
Visit us on social media:

Aprifood | Dried Apricot Producer and Exporter

Source: EIN Presswire

InnoVacient Announces Agreement to Commercialize Disruptive Enterprise Workflow Automation Platform

Zuilder, LLC selects InnoVacient to commercialize their highly disruptive no-code, low code enterprise workflow automation platform

SAN JOSE, CALIFORNIA, USA, March 4, 2021 / — InnoVacient is excited to announce a special agreement with Zuilder LLC, to introduce their workflow optimization platform to the commercial United States market. Zuilder offers a unique no-code, low-code process and workflow automation suite, complete with easily customizable workflow automation tools and reusable modules that streamline complex processes, integrate with legacy systems and optimize the most challenging business operations.

Today, the Zuilder platform is used by state and federal government contractors supporting over 30 million Medicare beneficiaries. In what can be considered one of the most complex, constantly changing and highly regulated operational environments, Zuilder efficiently manages over 4,000 new cases weekly while automating the flow and processing of more than 6.7 terabytes of individual contracts, customized forms and sensitive healthcare data – securely, effectively and with fully integrated governance and oversight.

“We are thrilled to work with Joe Mancuso and the entire Zuilder team,“ said Dylan Kennedy, Sr. Partner at InnoVacient. “Their Software-as-a-Service (SaaS) platform is positioned to disrupt the competitive landscape through a proven and highly scalable solution that simply cannot be matched. What this workflow optimization technology has done for the U.S. government contracting operations is simply incredible. If it can effectively automate those complex environments, just imagine the cost and time savings it can bring to enterprises of all sizes across their daily operations.”

Through its Strategic Commercialization Service offerings, InnoVacient will assist Zuilder in commercializing their platform, growing brand awareness, establishing strategic channel partnerships with resellers and driving their direct sales and go-to-market efforts. The Zuilder platform, launched in 2012, has been refined and expanded with flexible and customizable modules that include: Case Management, Service Management, Employee Management, Contractor Management, Asset Management, Time and Attendance Scheduling and Contract Management that includes the just recently released E-Signature module.

The Zuilder platform is available through a traditional license model or a monthly subscription model and makes it easy for anyone in your organization to create, assemble and customize workflows with a simple drag-and-drop interface.  Additionally, you can easily connect new processes and data forms with existing ERP, HRIS, CRM and supply chain systems, providing a highly efficient approach to modernizing legacy business operations.

“We are excited to have entered into this agreement with InnoVacient,” said Joe Mancuso, CEO of Zuilder, LLC. “Their deep experience in commercialization, disruptive technologies and unlocking new markets perfectly aligns with our long-term objectives to grow Zuilder into the leader in no-code, low-code workflow optimization.”

InnoVacient is an experienced advisory firm and recognized leader in Strategic Transformation services and solutions, helping clients envision, prepare for, and capture future opportunity using our acclaimed DIRECTED TRANSFORMATION FRAMEWORK™. The InnoVacient team has successfully collaborated with governments, states, non-profits, global Fortune-500 companies and startup clients around the world and across all industries. Visit or email for more information.

Kenneth Ferderer
+1 408-290-4100

Source: EIN Presswire

Amantya Technologies and Aarna Networks Partner to Enable Fully Automated 5G Core Service Management and Orchestration

SAN JOSE, CA, USA, March 4, 2021 / — Amantya Technologies, a best-in-class product engineering services company operating in the 5G space, and Aarna Networks, a leading 5G network and edge computing application management software company, today announced a partnership to fully automate 5G Core Service Management and Orchestration.

The Amantya 5G Core is a cloud-native core network solution, conforms to 3GPP specifications release 15, and offers 5GC and EPC as well as integrated 5GC and EPC, both SA and NSA models. The Aarna Networks Multi-Cluster Orchestration Platform (AMCOP) is an open-source orchestration, lifecycle management, and closed-loop automation software platform for 5G networks and edge computing applications.

Anuradha Gupta, CEO, Amantya Technologies, speaking about the partnership, said, “As 5G progresses, operators, OEMs, and application vendors will need an end-to-end orchestrated core with intuitive, self-explanatory workflows for their testing needs. Our joint offering with Aarna fulfills that need. Private 5G for enterprises is another space where our joint offering will be particularly useful.”

Specifically, the partnership will achieve the following objectives as a part of the roadmap:

– Management of 5G Core CNFs using AMCOP
– Usage of AI/ML models to create a ‘Network Digital Twin’, that will simulate live network performance allowing operators to determine fault points and initiate pro-active remedial measures
– Management of CU/DU RAN components using AMCOP

“5G will be fully software-driven with cloud-native network functions running in a containerized environment. In addition, networks of the future will leverage AI/ML models to predict and optimize network performance. Installing, managing, and maintaining service assurance in such a complex environment requires new software solutions. Our AMCOP product along with the 5G Core from Amantya Technologies will help customers implement a zero-touch deployment,” said Amar Kapadia, Co-Founder and CEO, Aarna Networks.

To learn more about Amantya Technologies visit or email:

To learn more about Aarna Networks, visit or email:

About Amantya Technologies:

An ISO 9001:2005 and ISO 27001 certified company, Amantya Technologies, is a best-in-class product engineering and software development company with a strong technical & ODM partner ecosystem. Amantya works with organizations that are betting on 5G and next-gen technologies like AI/ML, IoT, Cloud, and edge analytics. The company’s 5G portfolio ranges from Radio Access Networks offerings which comprise of RAN accelerators (mmWave iCell and Sub6 iCell) and Cloud-Hosted Multi-Tech Integrated Core Network for simulation and enterprises (5G Lab and Private 5G Network). The company is based in Wilmington, DE, and Gurugram, India.

About Aarna Networks:

Aarna Networks is an open-source software company that enables orchestration, management, and automation of 5G networks and edge computing applications. 5G and Edge are a once-in-a-generation disruption that will fundamentally change how we work and live, and Aarna Networks is well-positioned to take advantage of this trend. The company uses the Linux Foundation and Intel OpenNESS open source projects for its products and is based in San Jose, CA, and Bengaluru, India.

Priya Chakaborty
Aarna Networks, Inc.
+1 408-372-6277
email us here
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Source: EIN Presswire

Phase NLP identifies DEI trends in employee feedback for a national grocery retailer

Analysis from Phase NLP case study

Phase NLP analyzes thousands of employee survey responses from a national grocery retailer for Diversity, Equity, and Inclusion (DEI) trends

TORONTO, ON, CANADA, March 4, 2021 / — Automating employee insights is a new capability that Human Resources and People teams are adopting thanks to the advent of more accessible Artificial Intelligence products. Phase NLP is leading this work in the HR sector and is announcing the results of a case study with a major US grocery retailer.

With volumes of text data being generated by companies everyday through surveys, feedback, transcripts, and Slack threads, Phase NLP allows companies to efficiently analyze text for topics that matter to their employees. Phase NLP is an AI company that automates analytics and insights generation from unstructured data. Their self-serve platform uses advanced Natural Language Processing (NLP) technology to measure HR trends like mental health, DEI, leadership, and management in a matter of seconds. This allows for business leaders to automate insights without having to invest in costly analytics teams or review text manually.

Phase NLP analyzed data from a national grocery retailer to identify what their employees had to say about DEI in the workplace. Today, Phase NLP is publishing a public case study on the work completed. The retailer provided a sample of 5,000 comments from their most recent pulse surveys and used the Phase NLP platform to generate the top comments discussing DEI issues. These comments were also analyzed by positive and negative sentiment. Comments may be used in executive DEI reporting and set the groundwork for employee dialogues on DEI.

Phase NLP hopes this case study will help companies understand how to better understand and promote DEI policies via analysis of pulse surveys and other feedback.

Phase NLP
email us here

Source: EIN Presswire

Introducing Benefit Weekly

woman holding coffee, working on a laptop at desk in well lit room

Photo by Andrew Neel

rock stack near the water

Photo by Deniz Altindas

Rookieplay announces “Benefit Weekly” – brand new article series packed with best practices, guides, and tips for job seekers.

If we could change ourselves, the tendencies in the world would change. As a man changes his own nature, so does the attitude of the world change towards him. We need not wait to see what others do.”

— Mahatma Ghandi

LOS ANGELES, CALIFORNIA, USA, March 4, 2021 / — We at Rookieplay are super excited to announce “Benefit Weekly” – brand new article series packed with best practices, guides, and tips on personal health, financial and legal advice, and life lessons for job seekers.

If you want unbiased expert insight into core areas of your life, then don’t miss your power-packed edition of Benefit Weekly article series today!

So, what is Benefit Weekly anyway?

At Rookieplay we are completely focused on offering job seekers the best professional employment services, advice, and help to add value to the whole process of job search. Benefit Weekly is just another step in that direction. The article series will include articles with expert advice on essential personal life and health concepts for you – the job seeker.

What can Weekly Benefit do for me?

Benefit Weekly essentially is a curated list of benefit programs created especially for Rookieplay members. Each week you can discover a brand new article created by our panel of experts who use the latest market insights to provide you with the best financial, legal, and health advice, tips, and suggestions to enrich your professional and personal life.

You Don’t Want to Miss Weekly Benefit – Here’s Why

Most people hold more than one job while they search for their dream job or try to carve their ideal professional space. It’s not easy – and the pandemic has only complicated an already difficult situation for most of us. Weekly Benefit is for all of you who are struggling with this predicament. Our goal here is simple – we want to add value with savings by leveraging the purchasing power of our community of job seekers.

Why Rookieplay?

Well, because we take a very different approach. Weekly Benefit is not a bottomless catalog of partner offerings but a selection of the best life and health benefits from experts who can add real-life value to your life. Based on that, our expert Weekly Benefit resources menu will include value additions such as Doctor-on-Demand where board-certified physicians will be digitally available on your schedule.

Join Rookieplay and Take Advantage of Weekly Benefit!

Be the change you want to see – Mahatma Gandhi’s famous words ring true for our family of Rookieplay members who passionately believe in their responsibility to create positive and impactful change.

Visit us at Rookieplay and become a force of change today!

George Leutner
+1 917-557-1487
email us here

Source: EIN Presswire

ICARO Launches Groundbreaking ICARO-CMS2.0 AI Driven Content Management System

ICARO™ Media Group

Empowers Customizable AI-Driven App Content for better Engagement and Monetization

Our new ICARO-CMS2.0 provides intuitive AI-driven optimization of digital media which results in better personalized user experience and engagement…”

— Paul Feller, CEO and Chairman of ICARO Media Group

NEW YORK, NY, US, March 4, 2021 / — ICARO™ Media Group, a digital media technology company for global telecoms and media companies, announced today customer availability of its ICARO-CMS2.0 AI-driven Multimedia Content Management System, providing advanced high-engagement digital multimedia experiences across all digital channels.

The ICARO-CMS2.0 includes several key enhancements that fit the product’s mission to reduce the complexity of publishing, distributing, measuring and monetizing multi-screen content experiences for telecom and media companies, while driving new revenue opportunities. This deep toolset of customizable options gives partners the ability to manage multifaceted media catalogs, guided by ICARO’s proprietary AI-driven Personalization Platform.

New and updated features include AI-driven breaking news acquisition, sourcing and publishing options, international location-based services such as geofencing and targeted customer notifications, full-spectrum multimedia ingestion support (including text, photo, audio, and video), and multilanguage editorial and publishing capabilities. This headless CMS provides total control for programming teams in defining an overall content experience.

“Our new ICARO-CMS2.0 provides intuitive AI-driven optimization of digital media which results in better personalized user experience and engagement,” said Paul Feller, CEO and Chairman of ICARO Media Group. “Highly relevant and deeply personalized media and market experience will result in increased revenue.”

“The new ICARO-CMS2.0 advancements optimizes media for the content operations team to provide frictionless technology to directly program compelling experiences and user engagement based on overall content coverage as well as metrics of what is working for our current users,” said Julio Hernandez-Miyares, Chief Technical Officer for ICARO Media Group. “We use metrics to provide AI-driven technology that identifies personalized engagement with our audience that determines what to program in the moment.”

The ICARO product suite, initially launched in 2020, has partnered with global telecoms, media companies and television networks with over 100M potential users in LATAM and North America. ICARO's SaaS market platform provides white-label products via direct-to-consumer applications that can be customized by partners to meet long-term needs and strategies, creating personalized content experiences for end consumers, providing access to a robust premium content library, and taking advantage of best-in-class AI capabilities for breaking-news updates. The ICARO platform organizes, hosts, monetizes and distributes content in which global and regional partners can manage their content needs, increase content monetization through e-commerce and advertising integrations, and gain access to an automated B2B content exchange to access or distribute content.

ICARO Super App features include access to a premium content library in several languages, international content distribution solutions, advanced geofencing controls, e-commerce integrations, advertising integrations, multimedia management and curation tools, metadata enhancement and optimization, channels and playlists, and video management and hosting. ICARO’s platforms support multi-language digital content to a growing list of publishers, telco partners and media groups. Primary languages will include English, Spanish, Portuguese, French and German. ICARO is headquartered in New York, with international offices located in São Paulo, Mexico City, Toronto and London.

ICARO empowers Global Telcos and Media Companies to create personalized content offerings and experiences for their customers complete with AI technology, fastest-breaking news features, real-time analytics, and advertising and E-commerce integrations. Through both its SaaS platform and AI-powered direct-to-consumer products, ICARO gives media companies and global telcos the ability to grow revenues, build audience, and access turnkey solutions to not only stay competitive in an evolving media and technology marketplace, but to be a leader in the media and technology marketplace. For more information, please visit

Forward-Looking Statements: Statements in this press release relating to plans, strategies, projections of results, and other statements that are not descriptions of historical facts may be forward-looking statements within the meaning of the Private Securities Litigation Reform Act of 1995 and the Securities Act of 1934. Forward-looking information is inherently subject to risks and uncertainties, and actual results could differ materially from those currently anticipated due to a number of factors. Although the company's management believes that the expectations reflected in the forward-looking statements are reasonable, the company cannot guarantee future results, performance or achievements. The company has no obligation to update these forward-looking statements.

Christopher Stankiewicz
ICARO Media Group
+1 347-620-9272
email us here
Visit us on social media:

Source: EIN Presswire